Google Takes on LinkedIn with its Own Job Search Platform Hire

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Many people know LinkedIn as the de facto online platform for recruitment and career networking. But rather unsurprisingly, the largest online technology company – Google, is out to put paid to this hegemony with their own job-search tool. The new platform, appropriately christened Google Hire, has many parallels with LinkedIn and other recruitment platforms such as Greenhouse.

Recent reports indicate that Google Hire is packaged as an online recruitment tool where employers can manage job applications more effectively. As the platform is integrated with other G-Suite tools, employers and recruiters can place ads on the platform and those applying for the posts can reply to them seamlessly. 

The unveiling of Google Hire marks a very busy period for the tech giant done as it was within a week of Google launching its own version of machine learning tool: AutoDraw. The experimental technology uses AI image-matching algorithms to decipher objects doodled by a user and matching the shapes to Google’s stupendous archive of images and graphics. 

For the time being, Google is offering a sign-in page for Google Hire. You can either use your Google account logins to sign in or, alternatively, use an independent email and password for it. This rather contradictyory considering that at the time of going to press, it was not possible to sign up for a Google Hire account. 

The launch of Hire was to be expected after Google acquired Bepop, a tech startup offering a suite of productivity and enterprise tools. Google spent around $380 million in the acquisition back in 2015. It is widely presumed in tech circles that the founder of Bepop, Diane Greene, will be in charge of Google Hire once the platform is formally launched. At the present Ms Greene runs Google’s division dedicated to enterprise and cloud services. 

Reports indicate that after the platform’s soft release, a number of companies have already jumped aboard. These include CoreOS, DramaFever, Medisas, Poynt and SingleHop. 

Predictably, there has been a measure of trepidation in the industry about Google’s latest venture considering the behemoth’s access to vast data related to users. Many feel pretty uncomfortable that recruiters will be able to access the entire search history of those applying for jobs. 

Google has been quick to address the privacy concerns being voiced in the industry. According to a post appearing on Gizmodo, a Google spokesperson, only information that an applicant freely provides will be passed on to potential employers. The representative was quick to point out that this is in keeping with Google’s policy on privacy where the company does not share private information on their servers unless the user expressly provides such information to be passed on. 

To be fair, the real surprise is not that Google is now offering a platform for online recruitment. What is more puzzling is that it took the company this long to launch such a service. While LinkedIn is the most obvious recruitment platform online, the industry is a clouded and intensely competitive arena on the globe. Think of alternative platforms such as Jobvite and Greenhouse as examples. Even in an emerging market such as India, players like Naukri, Indeed, Glassdoor and Monster have an established presence. 

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